Update X2: Think Progress announced that Limbaugh’s Syndicator has suspended National Ads for a week, asking local ads to fill the time. This sounds good, but actually gives local stations more flexibility to try to sell the ad time, so the local effort becomes even more important.
Update: New Advertisers Added on Monday, clarification from Wehrenberg Theaters, and statement from Schnuck’s.
After Rush Limbaugh spent 9 hours of airtime denigrating a law student as a sex-crazed “slut” and “prostitute” (though the student actually told a story about a friend who needed to take birth control pills for a health condition), his brand has become toxic at the national level. Over 50 companies had already backed out of Limbaugh advertising by the middle of the week, and recently 98 major advertisers announced that they were making sure their ads would not appear on Limbaugh’s show.
Locally, however, a lot of advertisements from St. Louis businesses are still appearing on Limbaugh’s show (which airs on KMOX 1120 AM). Brian Smith and Crakao on Twitter have been keeping track of many of the local companies advertising, which I’m presenting below. Five groups (Apple Vacations, St. Louis Repertory Theatre, Schnucks, Woodard Cleaning and Restoration, and Wehrenberg Theaters) have now responded to tell us they are making sure their ads will no longer appear during Limbaugh’s show:
And here’s a statement from Wehrenberg Theatres saying that they will not be mentioned during Rush’s show; I’m checking to confirm that it’s true. Update: see below
Please make sure to thank those groups and support them with your business.
On the other hand, I’m presenting a list below of local groups whose advertisements are still occurring on Rush’s KMOX show, along with their contact info. If you decide to contact them, please be sure to be polite and explain why you don’t think it’s a good idea to support a guy who spent nine hours engaging in misogynistic attacks on a woman just for having different political views. Also, please keep in mind that they may not have specifically have requested for ads to appear on Rush’s show: they might have just purchased a block from KMOX. So they might tell you that they aren’t actually advertising on his program. In that case, please explain to them that their ads have been heard on his show, and ask them to request that their ads not be aired during Limbaugh’s programming. It might be helpful to mention that you’re not against conservative thought (after all, we’re not objecting to ads during Mark Reardon and Charlie Brennan’s conservative-leaning shows), but rather are against Limbaugh’s vitriolic, racist, misogynistic, hateful rhetoric.
Here’s the list of companies whose ads have recently appeared on Limbaugh’s show:
- Main sponsor: UsedJewelry.com, email@example.com, , (314) 313-5804
- Feet for Life Podiatry Center, firstname.lastname@example.org, 314-983-0303
- St. Louis Group Business Broker, 800-714-3303, Contact form
- Certa Pro Painters, (800) 689-7271, Contact form
- Woodard Cleaning and Restoration, Update: see below
- Byerly RV 636-938-2000 800-878-3325 Contact Form
- Rex Sinquefield’s Show Me Institute, @ShowMe on Twitter
- Hans Wiemann Hair Restoration, @HansWiemann on Twitter,
- Schnucks Market and Pharmacies, 314-994-4400, @schnuckmarkets on Twitter, On Facebook, Contact form. (update: see below)
- Seal Maxx STL, 636-294-6299, info@CallMaxx.com, Comment form (on left)
- Cetero Research STL @CeteroSTLOUIS 636-946-2110 Contact form
- St. Louis University, President’s Office: 314.977.7777 Saint Louis U on Facebook;@SLU_Official on Twiter
- Fontbonne University, 800.205.5862 @FontbonneU on Twitter; On Facebook
- Kay Bee Electric 314-837-3308/636-352-4387 email@example.com
- Fountains & Bridges Assisted Living (618) 466-8831 Info@thefountainsiv.com
- Ackerman Toyota, 314-351-3000 AckermanToyota on Twitter; On Facebook
- Edwards Carpet 314-909-7414 Other locations
- Bethesda Retirement 314-800-1911
- St Anthony’s Medical Ctr. Media Relations: 314-525-4005 STAnthonysSTL on Twitter On Facebook
- St Louis VA Medical Public Affairs Office: 314-289-6393
- Killeen Studio Architects 314-771-0883
- Robert L. Steinberg (national advertiser), 888-891-2200
- Golden Oak Lending 314-567-4653 firstname.lastname@example.org On Facebook.
- Lakeside Exteriors 636-978-5000 636-530-1355 email@example.com
- Gershman Mortage 314-889-0600 firstname.lastname@example.org
- Appliance Solutions 314-394-1600 email@example.com
Please include any responses you get in the comments, or send a message directly to forwardstl [at] gmail.com. If they respond that they will no longer advertise on Limbaugh, or that they will continue to advertise, please make sure to get it in writing (either an email, or a Twitter or Facebook response) and pass it along to me. You can take a screen shot on a P.C. by hitting “print screen” and then pasting in Paint, or on a Mac by holding down “command” “shift” and “4” at the same time then highlighting the area you want to capture. If they decide to stop advertising on Rush, make sure to thank them profusely
Political discourse in America has been hijacked for too long by hateful rhetoric. We might be on the verge of helping to move the country back to a place where we can actually have reasonable debates that take into account all sides, but do so in a manner where there’s room for actual discourse.
Update #1: Here’s Wehrenberg’s explanation of their commercial playing on Limbaugh despite their “no Limbaugh” policy:
Update #2: Here’s a statement from Schucks, who say that they did not intend to advertise during Limbaugh’s time slot and are looking into the matter:
More: They’re taking steps to ensure that their advertisements don’t run during Limbaugh’s show, though they didn’t commit to a full “no Limbaugh” policy:
Update #3: Woodard Cleaners said they would take steps to make sure their ads don’t run on Limbaugh’s show:
They did later clarify that their ads were being run by KMOX for free, but they would still try to ensure they weren’t played during Limbaugh’s show.